Who we areThe media News is a company specialising in community newspapers and outdoor media, a progressive and innovative organisation based in the heart of the Free State. The Media News is the exclusive outdoor advertising rights holder in the Matjhabeng Municipality whilst providing a free weekly newspaper. The media news is committed to driving the communications industry forward and we are constantly searching innovating and investing in developing the future in communications. We reach the people you want to reach The media news provides Maximum reach Advertising on Media News billboards can easily be displayed on our webpage, social media platforms and newspapers. Our relationships with local Radio stations allow for your company to achieve maximum coverage over numerous platforms.Vision To be innovators in the communications industry delivering news to the communities we serve and connecting brands with people.Mission Providing the best possible means of communication to brands and communities in the most innovative way possible.
Outdoor advertising A media news outdoor advertising campaign gives your brand unparalleled coverage in the best locations in Matjhabeng.Our OOH advertising command attention on the largest and busiest roads in the Matjhabeng, this means we can reach the broadest market or a specific target audience depending on your campaign objectives.You can reach your potential customers when they’re traveling to and from work in and out of shopping centres, malls and moving around their communities. A media news OOH campaign offers you:•Impact oBillboards are structured into the architecture of our day to day lives and you simply can’t miss them, one in two people notice billboards.•Coverage oOOH advertising can deliver very high levels of reach and frequency to your campaign across roads and major arterials suburb and the CBD. •Proximity oOOH advertising can be positioned in highly strategic locations. Whether that be with in local communities, within proximity to a particular store or venue commuters on major arterials on their way home from work. Proximity based campaigns can fuel campaign relevance impact and recalls .•Brand credibility oOur high quality OOH advertising lend credibility and statues to your advertising messages, with brands featured on billboards considered more trustworthy and more likely to be the category leaders. Digital billboards Digital out of home advertising is the fastest growing format in outdoor media and the media news can reach your target market.Diversify your message Now you can more easily diversify your message to match the diversity of people in the community, digital billboards canbe customised with messaging appropriate for the local community.New opportunities for retailers Up until now mainly due to relative expense of production and changing out skins, large format billboards have not always been appropriate for retail advertisers, but digital outdoor media has changed all that. Sales, discounts limited time offers and once off specials can now be cost effectively communicated. It is as easy and immediate as clicking a buttonTime is on your side Now advertising can make the most of digital billboards to generate buzz in the lead up to brand, product or company launches with countdowns that build hype and expectations. Tell a story Multiple ad slots allow you to run consecutive executions, so advertising can build a case for their brand or tell a story. Each slot is 8 seconds long and there are six slots in total.so one slot will appear for 8 seconds and roll around again after forty seconds. An advertiser can opt to schedule their slots consecutively to tell a story. They command attention. Large format digital billboard are dramatically transforming the way advertisers interact with consumers the high quality visual appeal is stunning with new attributes that offer the advertiser far more flexibility and immediacy. Customise your message Being able to alter messaging at different times of the day provides advertisers with the ability to leverage their ad spend considerably for example FMCG company. Can rotate a selection of different products and brands from non-competing categories across the campaign period with ease. Or a restaurant can display a breakfast message from 6am, lunch in the midday period and dinner in the evenings.